My experience within global music companies has given me the platform to create and execute A-list brand experiences and events for artists including Beyoncé, John Legend, Bruno Mars, Ed Sheeran, Pharrell Williams and Janelle Monáe, amongst many others. I have built powerful relationships with the senior management teams at media companies including MTV Networks, iHeart and Entercom. I strategize and secure innovative opportunities with talent for power brands such as Honda, M&M’s, Pepsi, Taco Bell, Verizon and Wrigley’s, which results in engagement, loyalty and added media value. When the stakes are high, I have consistently managed every business partner to navigate logistical high-wire acts to achieve undeniable results. In 2019, the opportunity to reach mass audiences with music becomes harder due to an overabundance of entertainment options. This is the time when innovative, co-branded partnerships with artists who have earned the most loyal fans is more important than ever.
Industry Branded EntertainmentMarketingMediaMusicPublic RelationsRadioTelevision
Sector Music Marketing
Preferred Job Title Branded Entertainment PartnershipsDirector Of MediaSenior Vice PresidentVice President