About mmcclusky

  • Industry DigitalMediaJournalism
  • Sector Original ContentStrategy
  • Preferred Job Title CCO (Chief Content Officer)EditorEditor in Chief
  • Companies Sports Illustrated, Wired, Electronic Arts

Summary

In my media career, I’ve taken on many roles — writer, editor, product development, strategist, business person, manager. In all of these, I’ve focused on telling great stories that resonate deeply with audiences, no matter what platform they are on. But I’ve also focused on the process and tools used to tell those stories, helping to develop new platforms and reimagine older platforms for a rapidly-changing world and business landscape.

I’m also the New York Times bestselling author of Faster, Higher, Stronger: How Sports Science Is Creating a New Generation of Superathletes–and What We Can Learn from Them, which was published in October 2014 by Hudson Street Press.