About mk8623

  • Industry Branded EntertainmentMediaTelevision
  • Sector Branded ContentBranded EntertainmentCreative ServicesDevelopmentOriginal Content
  • Preferred Job Title CCO (Chief Content Officer)CCO (Chief Creative Officer)Executive ProducerHead of Original ProgrammingHead of ProductionHead of VideoHead of Video ProductionSenior Vice PresidentShowrunnerSupervising ProducerVice President

Summary

As an Emmy Award-winning Content Development, Programming and Production Executive, I ideate, set the creative vision and bring concepts to life across iconic, relevant shows, specials, series, and franchises. I bring the unique experience of successfully creating and producing for industry leaders and start-ups – NBCUniversal, Inc./LXTV, MTVU/Viacom, Animal Planet/A & R Media Group Inc., and Nickelodeon Studios. I am a passionate creative, leading from concept, estimates, pitching – through production, post production to on air. As an empathetic, authentic culture builder and leader, my highly experienced production teams have delivered world-class content on budget, time and scale. I’m a respected and thoughtful communicator and collaborator, calm under pressure and comfortable navigating through ambiguity with creative problem solving to ensure successful on-air delivery.

Leadership Highlights:

* Executive Leadership – I bring significant experience leading bi-coastal production teams, overseeing creative, production budgets and partnering with Sales, Marketing, Finance, Legal and other businesses.

* Production Leader – Developed the long-running series Open House NYC, airing on WNBC for 14 years and a national version, airing on all NBC Owned Stations for 10+ years – and socially/digitally with + 100K YouTube subscribers – the largest for any channel at NBC Owned Stations division with largest growth.

* Recognition – Won consecutive Daytime Emmys in 2021 & 2020 for Outstanding Lifestyle Series, George to the Rescue and have received multiple NY, LA & Chicago Emmy wins, as well as six national Daytime Emmy nominations.

* Special Primetime Success – I led the Production of L’Oréal Women of Worth Special as Executive Producer – branded content deal that delivered $6M for Company in 2020 despite COVID-19 pandemic.

* Start-up Expansion – I relocated to Los Angeles from New York and built the West Coast LA Bureau of LXTV, led entire buildup – from finding location, hiring production team/staff to power full shows, 16 people plus on-air talent, and launching West Coast versions of lifestyle shows, Open House LA and 1st Look LA – resulted in such success that these then transitioned to full nationally broadcasted shows.

* Sales & Partnerships – I created new sales opportunities with branded content franchises for our lifestyle series –recently sold to Altice-Optimum, Phin, UConn Health, RPM. Created year-round branded content with 3M, Coldwell Banker, Chevy, among others.