Industry Branded EntertainmentFilmMarketingMediaMusicPodcastingPublishingRadioAdvertisingTelevision
Sector Branded EntertainmentIntegrated MarketingStrategic PartnershipsClient RelationsMusic Marketing
Preferred Job Title Brand DirectorBrand ManagerBranded Entertainment PartnershipsBrand Activation MarketerBrand PartnershipsDirectorDirector Of Media
I have over 14 years’ experience in the Media/Entertainment Industry. Most recently, I was the Director, Ad Sales Promotions & Marketing at SiriusXM Inc., overseeing the Ad Sales Integrated Marketing process for “The Howard Stern Show,” The Howard 101 Channel, and the Faction Talk Channel. Responsible for building a RFP, Live Commercial Read Copy, and Sponsorship/Promotion execution process where none had existed before my tenure. Essentially, my role was to create a happy medium between giving Sales the packages they wanted to sell, all while ensuring that the integrity of the programming remained intact.
I’m well versed in Liaising with Talent, Integrated Marketing, Project Management, Executing Promotions and Sponsorships, Copywriting, and working cross-functionally with multiple departments within a company as well as with Clients. Examples of Clients whose campaigns I’ve worked on include: UMG, Skechers, Welch’s Grape Juice, Tommy John, Sony Pictures Classics, Mack Weldon, Warby Parker, Policy Genius, Universal Pictures, Avión Tequila, Klondike, Panasonic, ZipRecruiter, Quip, Boll and Branch, SVS, Audible, WWE, NBC, ABC, HBO, Netflix, AMC, and many more.
New York University