About Kent

  • Industry AdvertisingBranded EntertainmentDigitalMarketingMediaTelevision
  • Sector Acquisition MarketingBranded EntertainmentConsumer MarketingCreative ServicesIntegrated MarketingRevenueSocial MediaStrategy
  • Preferred Job Title CEO (Chief Executive Officer)CMO (Chief Marketing Officer)CSO (Chief Strategic Officer)ConsultantExecutive Vice PresidentSenior Vice PresidentGeneral Manager
  • Companies PopTV, Pivot, Bedrocket Media, Current TV, IFC, ABC, NBC, VH1

Summary

• 20+ years of experience in marketing strategy, creative management and executive team leadership from startups to global media brands within the Entertainment and Tech industries
• Outstanding ability to build media brands from scratch based on consumer insight and market trend analysis; generating $100M+ in revenue
• Proven track record in traditional and emerging media with extensive experience in creating and launching streaming services/OTT, apps and digital media/platforms
• Digital leader and innovator: strong ability to decipher market trends, create and/or reposition media properties to scale business, drive revenue and build a passionate consumer base
• Proven business growth expert: creates and executes innovative digital ROI strategies that fuel brand growth, attract new target audiences/markets and generate rapid, incremental revenue
• Builds and mentors cross-functional, high-performance executive teams resulting in optimized operational efficiency, increased brand loyalty and award-winning creative
• Leads and manages digital marketing campaigns across Facebook, Instagram, Twitter, YouTube, TV/OTT

 
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