About gwacks

  • Industry AdvertisingBranded EntertainmentDigitalFilmMarketingTelevision
  • Sector Branded ContentBranded EntertainmentCorporate ConsultingCreative ServicesDevelopmentOriginal ContentSeries DevelopmentSocial ImpactSocial MediaStrategic Partnerships
  • Preferred Job Title Branded Entertainment PartnershipsCCO (Chief Content Officer)CCO (Chief Creative Officer)Executive Creative DirectorExecutive ProducerExecutive Vice PresidentHead of Video
  • Companies VIacom (MTV / Vh1), Snapchat, Starcom Mediavest


A 20+ year veteran of tv production/development (MTV / VH1), branded content (Mondelez), creative strategy (Snapchat), content & consumer marketing, and messaging.

A creative by nature, strategist by trade & lover of all forms of storytelling. Whether it’s 6 seconds or 60 minutes, GIFs or Games, Stickers or Series…there is always a story to be told.