About Eric Goldstein
- Developed industry-leading product, content and business strategies across digital, social, and emerging platforms.
- Licensed TV and digital content to digital partners, scaled network content to millions of devices, and established long-term platform / technology partnerships to grow distribution and marketing value.
- Led collaborative and cross-functional teams, managing priority / high-value initiatives with clients, external partners, and internal business units, to execute innovative media digital experiences and creative initiatives.
Sector Business DevelopmentCorporate ConsultingDevelopmentDistributionOperationsProduct DevelopmentRevenueStrategic Partnerships
Preferred Job Title ConsultantEntrepreneurExecutive ProducerGeneral ManagerVice President
I am an entrepreneurial digital and entertainment executive with over 20 years of experience creating ideas and innovative solutions that deliver on business objectives and drive value for organizations. I am passionate about storytelling and building compelling content experiences across media, technologies, and platforms.
I spent the last 12 years at The Walt Disney Co. serving in instrumental leadership roles developing and monetizing digital content and uncovering new revenue opportunities. I have deep creds in kids/family TV (Cartoon Network, Disney Channel, Disney XD, Disney Junior), and have had the great opportunity to work across the Disney TV networks, including ABC and ESPN. In my various roles, my success stems from my ability to cultivate meaningful relationships and navigate complex environments with a collaborative, solutions-oriented approach. I see opportunities, efficiencies, and innovations that others don’t readily identify, and am able to incubate and execute on these.
I love building and leading teams, and digging into organizational design and development. I am passionate about identifying and nurturing top talent, and designing roles, processes, and structures that prepare for future states.
I look forward to discussing your needs, pain points, vision for the future, and how I can lead the team to reach your goals.
2018 - 2019
Skinny Branch Media
Work across organizations to identify and create new opportunities, build plans and roadmaps to execute on strategy, and lead teams and departments to grow areas of value. Consult media start-up CEO and founder team in the drive towards Seed and Series A funding, leading pitch efforts, business development, and launch strategy. Build product strategies, pro-forma financial plans, revenue modeling, and operations plans. Develop and produce scripted and unscripted original series for kids and family audiences, designing distribution and partnerships strategies.
2014 - 2020
Radio Disney / Disney Channels Worldwide
Led cross-department teams responsible for business development, digital products, social media, data and analytics, and operations to distribute network audio and video content in domestic and international markets. Transitioned Radio Disney Networks from terrestrial radio to digital audio streaming and direct-to-consumer distribution platforms. Designed and implemented programming and operations plans for Radio Disney Networks DisneyNOW, Disney’s flagship TV Everywhere platform. Led organizational realignment and pivot to original video production, generating new advertising and licensing revenue. Spearheaded the utilization of data and analytics, accelerating digital and social platform growth to 100M engagements / month.
2010 - 2014
Disney ESPN Media Networks
Generated new business, and managed digital distribution accounts and strategic partnerships. Led deal negotiations, account strategy, and identified opportunities for Disney, ESPN and ABC Television Networks. Licensed and distributed network content to Netflix, Apple iTunes, Sony PlayStation, and Hulu, generating $45M in revenue and increasing reach across millions of devices. Negotiated deal terms for the distribution of network authenticated apps on Apple TV, Roku, Google Chromecast, and Sony PlayStation. Developed new product opportunities in the kid’s tablet market, creating value for multiple Disney business units and captured over $15M in unplanned advertising and licensing revenue.
2006 - 2010
Spearheaded business and product initiatives for the Emmy award-winning Disney Channel digital team. Led content development, managed internal and external strategic partnerships, and oversaw brand initiatives for Disney Channel, Disney XD, and Playhouse Disney. Led the development, launch and management of innovative content and product executions for mobile, on-demand, and game platforms. Oversaw the global digital rollout of new kids network Disney XD, coordinating platform and content launches in over 100 countries. Conceived and managed digital content advertising solutions, growing annual revenues from $6.2M to over $20M. Managed budget and P&L targets to ensure alignment with department and network fiscal goals.
2004 - 2006
Cartoon Network / Adult Swim
Held full responsibility and accountability for strategic planning, development, and execution of trade marketing initiatives targeted to media buyers, advertising executives, and corporate decision-makers. Developed and executed integrated marketing plans across traditional media in support of series launches and network priorities. Produced annual Cartoon Network and Adult Swim Media Sales Upfronts, including sales messaging, event production, and technical management. Envisioned, evangelized, and produced immersive digital marketing experiences to engage and activate the advertising trade industry beyond the upfront season.
2001 - 2004
Directed new business development for B2B and B2C digital marketing solutions targeting automotive, IT, travel, and entertainment verticals. Held Account Director responsibilities including digital strategy development, client campaign execution, and mining new account opportunities. Generated annual revenues of more than $5M. Initiated digital strategies for IBM SMB Americas, including go-to-market and CRM initiatives, focused on customer acquisition and retention. Created award-winning digital experiences for Audi Certified Pre-owned automobiles, exceeding test-drive registration goals and establishing the Audi CPO program in the luxury auto market.
James Madison Univ