About Amy Jane Finnerty

  • Industry AdvertisingBranded EntertainmentDigitalEventsFilmMarketingMediaMusicPublic RelationsTelevision
  • Sector Corporate CommunicationsMarket CommunicationsPRSocial Media
  • Preferred Job Title CCO (Chief Communications Officer)Executive Vice PresidentSenior Vice PresidentVice President
  • Companies National CineMedia (NCM), Fathom Events, Katz Media Group, Trylon Communications (clients Included HGTV, DIY Network, King Features Syndicate, Discovery , Times Square New Year's Eve Ball Drop, Etc.), Troika Entertainment

Summary

Accomplished senior corporate communications executive with the proven ability to create innovative, multi-faceted public relations and communications programs that help achieve business and corporate goals.

Experience

  • 2013 - 2019
    National CineMedia (NCM)

    Vice President of Corporate Communications

    Senior communications officer responsible for all corporate communications, public relations, media relations, and social media for National CineMedia (NCM). NCM is America’s Movie Network — the connector between brands and movie audiences. External Communications, Public/Media Relations & Crisis Communications: o Direct and manage NCM’s internal PR staff and external PR agencies. o Secure publicity in trade, business and consumer media for NCM’s cinema and digital advertising businesses and consumer products. o Lead PR initiatives with teams of NCM’s advertising & event partners to create unified publicity strategies, resulting in significant coverage for major ad campaigns seen in NCM’s “Noovie” pre-feature program. o Write executive thought leadership pieces and speeches, including the script for NCM’s annual upfront presentation. o Garnered extensive nationwide consumer media exposure for film studios, record labels, concert promoters, artist managers, arts organizations, and cable networks participating in NCM Fathom Events’ live and pre-recorded in-theater events, including the launch of the award-winning “The Metropolitan Opera: Live in HD” series. Corporate & Financial Communications: o Create earnings call scripts, financial announcements, annual reports, investor presentations, etc. together with NCM’s finance team. o Coordinated communications for NCM’s initial public offering (NASDAQ: NCMI). Internal Communications: o Manage all employee communications, including NCM\'s corporate Intranet, CEO and senior leadership team communications, and quarterly all-employee company meeting presentations. Social Media: Oversee strategy and management of NCM and “Noovie” social media channels.

  • 2005 - 2013
    National CineMedia (NCM)

    Director, PR & Communications

    see above

  • 2004 - 2005
    National CineMedia (NCM)

    Manager, PR & Communications (6/04-6/05)

    see above

  • 2003 - 2004
    Troika Entertainment

    Actor - U.S. National Tour “The Sound of Music”

    Performed in theaters across the country as a nun and Frau Elsa Schraeder in this classic musical.

  • 1998 - 2003
    Trylon Communications, Inc.

    Account Supervisor

    Secured significant exposure in trade/consumer press, TV, radio and the Internet for a broad range of media and digital clients. Responsible for overall client PR strategy, planning, and execution, including client management, media relations, trade shows, events and cross-promotional partnerships. Clients included: Scripps Networks’ cable channels Home & Garden Television (HGTV) and HGTV.com, Do It Yourself (DIY) network and DIYnet.com, the Fine Living network; Medstar Television, Inc. and the hit Court TV show “Forensic Files;” CABLEready; King Features Syndicate (comic strips/characters and features including Popeye, Betty Boop, “Mutts,” “Beetle Bailey,” “Blondie” and “Funky Winkerbean”); Corbis; Showtime Online (SHO.com); uReach.com; Microsoft’s UltimateTV; WinStar; The Times Square BID (New Year’s Eve ball-drop event, worldwide satellite feed and Webcast 1999-2004, including the “Times Square 2000” Millennium celebration) and the Phillip Glass opera “Monsters Of Grace.”

  • 1996 - 1998
    KatzMedia Group, Inc.

    Publicist, Corporate Communications Department

    Secured significant exposure in the media and advertising trade press for Katz’s seven radio and three television divisions, cable division, and interactive division. Responsible for press lists, press kits, print jobs and mailings, and management and content of company website. • External Communications: Wrote articles for publication in trade press; created promotional pieces for radio marketing division; coordinated photography and wrote copy for corporate brochures; created “Spot TV Outlook” quarterly business reports for stations and agencies; wrote copy and created design and layout concepts for corporate ads. • Internal Communications: Wrote and edited 12-page quarterly corporate newsletter; designed and wrote monthly divisional newsletter; created and edited “Who’s News” monthly personnel update; compiled weekly press clips books. • Corporate Benefits Program: Created staff bulletins, benefits information booklets, corporate newsletter feature stories, and other promotional items as part of a unified campaign to ensure awareness and understanding of, and the smooth transition to, a new benefits program.

  • 1995 - 1995
    M. Hidary & Company, Inc.

    Assistant to the CEO, Public Relations Coordinator

    • Redesigned the corporate press kit, wrote and distributed press releases, created promotional materials, organized participation in trade shows, and handled all media calls. • Maintained royalty accounts for licensed clothing division, including reports, payments and contact with licensors such as Disney, Scholastic, Warner Bros., Levi Strauss, etc.

  • 1995 - 1995
    Viator Associates (Press Agents for the Shubert Theater Organization)

    Freelance Research and PR Assistant

    • Conducted background and historical research for the opening of the Laura Pells Theatre at The Roundabout and the Broadway play “Indiscretions” starring Kathleen Turner. • Assisted at opening night performances and celebrity after-parties.

Education